The Brief.

We were commissioned by Andrew Sissons Consulting to revamp the visual identity of their fledging regeneration and placemaking consultancy based in the capital. When a company transforms, the branding has to transform with it. We suggested moving away from naming the company after its founder to more of a location focus angle. With this in mind and using beautiful urban photography from Jake Hodson-Smith, we implemented a monochrome aesthetic, from the logo, marketing materials, internal deck presentations, to a website where we pushed the boundaries of user experience; using css transitions and clipping masks in a more fashionable angle.